The Stanfield Agency, LLC is a marketing and advertising consulting firm located in Central Illinois. To give you a better idea of the services we can provide for you, read through the case studies showing what we have done on our previous successful projects:


A client we've worked with for over 7 years, our first case study, is an innovative and aggressive entrepreneur who is constantly on the lookout for good business opportunities. Through a contact of his, he was able to obtain an exclusive distributorship of a brand new, revolutionary cold sore medication to be sold to the dental industry.

The Stanfield Agency established a call center for this client, recruited, hired and trained agents who converted inbound calls into sales, as well as making outbound calls to dental offices. We organized, trained and sent trade show teams to every major dental conference to introduce the product and to make sales.

We designed, printed and mailed promotional materials, developed targeted databases, and followed up with existing customers to drive new and repeat sales. A little over 2 years after start up, this company produced positive cash flow, with over 1 million dollars in sales.


Our second case study involves a local dentist who was using a 20 year old computer system to run his office. The Stanfield Agency worked out the needs of the office and contacted computer network vendors to make tours and provide quotes to install a new client-server network that could handle the latest technologies in dentistry, including intra-oral cameras and patient display monitors at each chair.

The Stanfield Agency acted as this Clients Agent, scouring each proposal for areas which could be more fairly priced and working with each vendor to re-propose and get the Client the best possible offering. Again, we would like to repeat the point that we truly acted as the Clients AGENT - working to see that the clients interests were well represented during this extremely technical and highly complex project - all along the way.

Throughout the selection process, the Stanfield Agency evaluated and presented its findings which resulted in the selection of a vendor and 10s of thousands of dollars saved.

A project like this is not unlike heart surgery for any business. We saw to it that each vendor coordinated with every other one, and that the network was installed on time and with as little error as possible. After installation, The Stanfield Agency followed up and helped to train the staff in the use of their computers on their jobs, as well as the new practice management software they would be using. We stayed on top of the myriad and continuous emergent issues that surround such a project. This allowed our Client to do what he does best - practice dentistry - rather than having to become an expert on computers, too.

Next, the Stanfield Agency will use the installed dental practice management programs to help drive marketing for the client.


Another client we have is a very interesting one. This company is a group of ingenious engineers who created a wheelchair mobility device that is revolutionary for anyone who depends on a manual wheelchair: It converts a manual wheelchair into a power wheelchair.

But, being engineers, they needed to concentrate on the engineering aspect, as well as setting up all the necessary manufacturing relationships to produce the unit profitably. So they hired the Stanfield Agency to handle all other aspects of marketing and sales.

Their first problem was to test the unit to see how it would do with the general public. We developed a research survey and recruited existing wheelchair users test it for us, giving us feedback on its efficacy, and documenting any suggestions for improvement of the device. We interviewed each tester before and after their six week test, and documented all answers for the company.

Through what we've learned, we produced a brochure and a website for the company, as well as investigated all the different markets in which to offer the unit for sale. We have presented the unit to the Veteran's Administration and are working working on getting the unit approved for VA Hospitals across the country. We have produced an owner's manual, complete with pictures and installation instructions, as well as a warranty document, and we will consult on the packaging for shipment, as well.

The Unit will be available to be sold to the general public in the winter of 2007. We plan to set up a call center with an inbound 800 number, credit card sales, a service department and a shipping department, as well. This is a very exciting project, and one we believe will help a lot of people.